Love and lust are different emotionally and physiologically.  Romantic attraction and feelings of love for someone elevates our dopamine and serotonin levels, which causes feelings of elation and loss of appetite. When we get to the point of feeling attachment and a more long-term phase of love, our bodies generate more oxytocin (known as the "hormone of love").
Lust, sex drive and an appetite for sex can visit during this process and is generated by increased testosterone levels in both men and women. Heightened levels of testosterone inspire a feeling of focused attention and sexual arousal.
About 25 percent of men and 15 percent of women are adulterous during marriage. Adultery seems pretty common amongst bother genders. However, adultery does seem to be decreasing.
Highly attractive couples tend to divorce more. This could be due to the fact that they have more opportunities to form new relationships. On the whole, we tend to couple with people who have a similar level of attractiveness.
We also find that men tend to fall for pretty faces, while women can be attracted to financially loaded men. From an evolutionary viewpoint, it would appear that men are looking to improve their gene pool while women are looking for men who will help to support their children.
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